Lomas Brand opens storefront in Solana Beach

Since he began promoting T-shirts out of his backpack as a youngster, Cardiff resident Sean Feeney has had a zeal for clothes and design.

Six years in the past, he introduced the Lomas Emblem, a clothes corporate that displays the seashore, surf tradition and different facets of North County. The identify comes from Lomas Santa Fe in Solana Seashore, close to the place he used to be residing on the time.

“I simply concept I may just do it and so I taught myself all sides of the whole lot, from manufacturing to web site design and were given it off the bottom with out a buyers — nonetheless no buyers — and simply did all of it myself,” stated Feeney, at the start from Arizona.

After spending the primary a number of years most commonly promoting at farmers markets, boulevard gala’s, occasions like Fiesta Del Sol in Solana Seashore and on-line, the logo now has its personal storefront at 205 N. Freeway 101 in Solana Seashore.

“We got here throughout a possibility to open up a small 550-square-foot boutique, and we jumped on it,” Feeney stated.

He added that the corporate is taking a look ahead to its first vacation season with a brick and mortar location.

“We need to get in entrance of our neighborhood and our folks,” stated Fati, Feeney’s spouse, who has been a part of the corporate for approximately a yr and a part, after the 2 met all over a farmers marketplace.

“Since we have been in cubicles for see you later, they needed to come to find us,” she persevered. “Now they are able to come immediately right here.”

Feeney, who left a occupation in company gross sales sooner than beginning the Lomas Emblem, stated he desires to “focal point on high quality materials and luxury, and maintaining issues easy and ambitious on the identical time.”

“I need this emblem to proceed to thrive, I need it to be a emblem that everyone in the neighborhood can get in the back of,” Feeney stated. “We’re keen about north San Diego, particularly Solana Seashore.”

For more info, discuss with thelomasbrand.com.